Intro Advertising (PR 222)

Term: Academic Year 2006-07 Spring

Faculty

	Delia Bober MAShow MyInfo popup for Delia Bober MA
	DBOBER@ursuline.edu
	Office hours: Monday 9:00 AM to 3:00 PM Tuesday 9:00 AM to 3:00 PM Wednesday 9:00 AM to 3:00 PM Thursday 9:00 AM to 3:00 PM Friday 9:00 AM to 3:00 PM

Schedule

Wed, 6:00 PM - 10:00 PM (2/19/2007 - 3/24/2007) Location: *

Description

Introduction to the strategies and tactics of advertising, its role in society and its potential as a career. An examination of advertising activities including preparation of advertising campaigns. Comparative study of advertising media. The development of creative solutions to communication challenges.