Marketing Research (BU 420)

Term: Academic Year 2014-15 Spring

Faculty

	Barbara Good EDMShow MyInfo popup for Barbara Good EDM
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Schedule

Mon, 11:30 AM - 2:00 PM (1/12/2015 - 5/4/2015) Location: LR PC 239

Description

A problem-solving course that employs survey, experimental and field research to identify problems and gather data. Uses statistical tests and methods of hypotheses-testing to analyze data and develop solutions. Computer literacy required.