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Course Information

Current Issues in Marketing (BU 325)

Term: Academic Year 2012-13 Spring

Faculty

Barbara Good EDMShow MyInfo popup for Barbara Good EDM
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Schedule

Wed, 11:30 AM - 2:00 PM (1/14/2013 - 5/6/2013) Location: LR PC 239

Description

This seminar-style course will examine a thorough scope of current marketing issues in two ways. First, short articles will be discussed relating to the current issues in marketing; secondly, students will look at both sides of controversial issues in marketing and evaluate the positions of both sides.