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Course Information

Current Issues in Marketing (BU 325)

Term: Academic Year 2011-12 Fall

Faculty

Barbara Good EDMShow MyInfo popup for Barbara Good EDM
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Schedule

Mon, 10:00 AM - 12:30 PM (8/22/2011 - 12/10/2011) Location: LR PC 237

Description

This seminar-style course will examine a thorough scope of current marketing issues in two ways. First, short articles will be discussed relating to the current issues in marketing; secondly, students will look at both sides of controversial issues in marketing and evaluate the positions of both sides.