Marketing Research (BU 420)

Term: Academic Year 2010-11 Fall

Faculty

	Barbara Good EDMShow MyInfo popup for Barbara Good EDM
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Schedule

Wed, 6:00 PM - 10:00 PM (8/30/2010 - 10/4/2010) Location: LR PC 239

Description

A problem-solving course that employs survey, experimental and field research to identify problems and gather data. Uses statistical tests and methods of hypotheses-testing to analyze data and develop solutions. Computer literacy required.